The Million Woman March was organized by Phile Chionesu and Asia Coney on October 25th, 1997. Marching on the Ben Franklin Parkway of Philadelphia ending at the Philadelphia Museum of Art, over 700,000 black women gathered together for a day-long march to focus on issues unique to black women and black communities- economic marginalization of African Americans, promoting positive role models and environments for black children, support and strength for black families, and political collectiveness. The gathering was a day-long program of prayer, inspirational and motivational speeches, and music.
Though the Million Woman March was on short notice and the preparations were few, it was an incredible success. Chionesu and Coney utilized internet savvy, fliers, and word-of-mouth to advertise, and with the help of other organizers, transported women from all over the country to join the march.